Fedrigoni Paper teams up with a world-renowned photographer for his latest book

The publication marks another creative collaboration between Rankin, SEA and the leading producer of specialty papers

London, United Kingdom: Following the success of his publication “Embrace”, the famous photographer Rankin unveils his latest publication “An Exploding World”. The new book traces both the artist’s personal struggle and the collective challenges encountered amid multiple lockdowns – expressing a sense of isolated times through a series of nature photographs.

In a second partnership with luxury paper specialist Fedrigoni and creative agency SEA, Rankin materializes the artistic expression of mental health by exploring a relic from his childhood – the dandelion – which burns away over time like a morphication. of his well-being.

Simon Pilkington, Managing Director of Fedrigoni UK, said: “Our alliance with Rankin and SEA has been a real demonstration of the creative ecosystem working in harmony. When it was time to collaborate again, we were very proud that our materials could contribute to such a personal and introspective project for Rankin. Seeing the powerful and vulnerable images, a metaphor for mental health, come to life in this book is something we feel honored to be a part of.

For this book, Fedrigoni consulted SEA and Rankin to select contrasting textures and tones for the book to distinguish the images from the foreword. The Tatami White symbol was used for its quality finish for the lithograph printed images, while the rugged texture of Sirio Color Rough Jasmine was used as interludes to the book’s page-turning exhibit – highlighting the Rankin’s experience during the production phase through a series of quotes.

A striking representation of the emotional impact of Covid-19, “An Exploding World” is a trade publication celebrating the freedom that creativity allows artists to materialize their well-being. Rankin cites this follow-up as an artifact of coming to terms with working alone and regaining a sense of control that lockdown imposed on creatives. Under the jurisdiction of solitary confinement, the photographer remained frustrated, but exploited the time it gave him to convey his feelings through natural imagery.

“When fire burns in a forest, the old forest burns to make room for a new forest to emerge. By burning these dandelions, I mentally cleared space. Finding a new outlet for my creativity. I think most photographers will photograph flowers at some point in their career, and it has become incredibly rewarding to work alone and perfect my craft in a way I haven’t in years. -Rankin

Fedrigoni UK hosted An Evening with Rankin, a Q&A with photographer and SEA founder Bryan Edmondson. Bringing together a private audience from the creative community on the evening of June 16, where Fedrigoni encouraged guests to use this time to reflect on their experience then and now – painting a mural of the feelings of people across the Sirio Color paper.

Bryan Edmondson, Founder and Creative Director of SEA added, “Each of the books we produce together aim to be different. Different in layout, typography and format, but there is one thing in common – keep the images big, simple and beautiful. It’s all about images and how we can play with editorial design using the wide platform of Fedrigoni papers. The type must work with the image and the choice of font is essential with the paper. Having Fedrigoni’s ongoing creative support is vital, they see the value in the work and collaborate closely with the choice of paper from the early design stages through to printing proofs.

Angela C. Hale